UC Davis Athletics Joining Mountain West - Football to Follow I hear you for sure on the lack of direction (at least publicly), but to put it simply,
winning cures all. There is demand for GOOD football in the Sacramento area. They have a particular taste. Sacramento has been spoiled with high quality ball at the high school level for years. You put a good product on the field, start tapping into the talent pipeline (we have been moreso recently), and every family east of Davis (potentially even some north bay) is a potential fan. If you're going to spend, you have to be confident in your ability to deliver on the field. I believe we have the people and process in place to do deliver.