Shredville gear? As I understand from someone who used to work there, the bookstore doesn’t really “design” apparel, there are various purveyors with catalogs of stock designs that sub whatever university. MV Sport is a big one they use. Same basic sweatshirt branded to dozens of universities, so they may not have great incentive to invent new styles. At one time, not sure if they still do, they could do some shirt printing in house but only for “event” type shirts like Picnic Day that didn’t interfere with license deals. Many universities have contracted operation of their bookstores out to BN or Follett (as Poly has). Some of the styles are online-only, so I wonder if Follett’s national economy of scale gets them more variety from the purveyors. UCD mostly operates the bookstore themselves, though I think Follett is involved in the textbook business. I think historically different campus entities made some of their own interesting shirts but in the 2010s everything related to cash handling was consolidated under the “UCD Stores” umbrella, it’s even where you pay for ARC memberships and replacement ID cards now. While the new bookstore is beautiful, my opinion is the merchandise became kind of bland.